Bristol-based creative, blending graphic design and art direction to craft striking visuals and compelling brand stories
across multiple platforms.
Global creative campaign for Dyson's smallest and lightest hair dryer, contributing to concepting, shaping the art direction, and supporting production through shoot development to final asset delivery.
Creative Strategy / Naming / Campaign / Art Direction / Production / OOH / Print / TVC / Social
A suite of stills for social and digital use that embrace the boldness and richness of the limited edition red velvet and gold colour.
Creative Strategy / Art Direction / Production / Social
Global creative campaign for the next-generation multi-styler and hair dryer at Dyson, supporting creative strategy through to final campaign delivery.
Creative Strategy / Naming / Campaign / Art Direction / Production / OOH / Print / TVC / Social
Designed a wide range of assets across multiple touchpoints, including print, out-of-home, and packaging, ensuring a consistent and cohesive visual identity across every format.
Concepting / Print design / Digital design / Social media design / Packaging design / Illustration
Art directed a versatile imagery suite for Dyson Beauty that reinforced their brand identity while delivering engaging, scalable content for global markets across social and digital platforms.
From concept to execution, I produced a suite of imagery featuring the Supersonic R in a clean, minimalistic setting.
Creative Strategy / Art Direction / Production / Social
Created social media campaigns for global Dyson launch campaigns across owned and paid social channels, delivering engaging creative across multiple platforms.
Concept / Social Media Design
Creative Strategy / Art Direction / Production / Social
Provided creative directions, refined concepts, and presented development and final designs to Creative Directors, securing sign-off and delivering a fully realised packaging refresh that elevated shelf presence and consumer appeal.
Conceptual Development / Graphic Design / Packaging